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Angela Garinger: Driving Predictable Growth Through Sales Execution

Discover what it really takes to deliver scalable, consistent revenue in today’s sales environment. In this episode of #GrowthDecoded, Angela Garinger, VP of Sales at Outreach, joins MarketStar’s Anthony E. Byrne to explore the execution mindset behind high-performing teams.

From embedding AI into daily workflows to avoiding overengineered tech stacks, this episode unpacks how sales leaders are driving efficiency, clarity, and repeatable impact, regardless of team size or market conditions.

 

Highlights of the Interview


Predictable Growth Starts with Execution, Not Just Tools
AI and sales tech are only effective when paired with leadership that drives behavioral change. Execution begins with mindset—how leaders coach, track, and create structure that reps can repeat.

AI Belongs in the Workflow, Not on the Sidelines
From writing emails in seconds to flagging pipeline risk, AI has real impact when fully embedded in daily sales motion. For Angela, forecasting powered by pattern recognition is the key to planning with confidence.

Streamlined Workflows Unlock Coaching That Converts
When manual tasks are automated, managers can spend less time tracking and more time coaching. Scalable workflows allow leaders to focus on outcomes—improving rep performance, not just activity.

Sales Execution Is Now Full-Funnel
Sales execution doesn’t stop at acquisition. Angela shares how AI is being expanded to customer success and retention—creating systems that drive value across the entire lifecycle, not just the first deal.

Company

Outreach is a sales engagement platform that accelerates revenue growth by optimizing every interaction throughout the customer lifecycle. The platform manages all customer interactions across email, voice and social, and leverages machine learning to guide reps to take the right actions. Thousands of customers, including Cloudera, Glassdoor, Pandora, and Zillow, rely on Outreach to drive predictable and measurable growth, increase efficiency and effectiveness of customer-facing teams, and improve visibility into sales activity and performance.

 

www.outreach.io
Industry
Software Development
Headquarters
Greater Seattle Area, West Coast, Western US