Discover what it really takes to deliver scalable, consistent revenue in today’s sales environment. In this episode of #GrowthDecoded, Angela Garinger, VP of Sales at Outreach, joins MarketStar’s Anthony E. Byrne to explore the execution mindset behind high-performing teams.
From embedding AI into daily workflows to avoiding overengineered tech stacks, this episode unpacks how sales leaders are driving efficiency, clarity, and repeatable impact, regardless of team size or market conditions.
Highlights of the Interview
Predictable Growth Starts with Execution, Not Just Tools
AI and sales tech are only effective when paired with leadership that drives behavioral change. Execution begins with mindset—how leaders coach, track, and create structure that reps can repeat.
AI Belongs in the Workflow, Not on the Sidelines
From writing emails in seconds to flagging pipeline risk, AI has real impact when fully embedded in daily sales motion. For Angela, forecasting powered by pattern recognition is the key to planning with confidence.
Streamlined Workflows Unlock Coaching That Converts
When manual tasks are automated, managers can spend less time tracking and more time coaching. Scalable workflows allow leaders to focus on outcomes—improving rep performance, not just activity.
Sales Execution Is Now Full-Funnel
Sales execution doesn’t stop at acquisition. Angela shares how AI is being expanded to customer success and retention—creating systems that drive value across the entire lifecycle, not just the first deal.