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Frequently Asked Questions

Sales outsourcing means partnering with an experienced third-party to run part—or all—of your sales process. You get access to trained reps, proven playbooks, and modern sales tech—without the cost of building it all in-house.
Outsourced teams ramp faster, scale smarter, and expand reach—without slowing down your core business. And with MarketStar, you get a scalable sales engine backed by decades of experience and proven results.
Sales outsourcing is leveraged by a wide range of companies—from high-growth startups and mid-market scale-ups to global enterprises. While startups often outsource to accelerate go-to-market execution, enterprise organizations engage partners like MarketStar to efficiently scale specialized sales functions such as partner channel development, global account management, or high-velocity SDR operations. Enterprises also use outsourcing to enter new markets, launch strategic initiatives faster, and drive revenue with lower operational risk.
With the right partner, outsourced teams act as an extension of yours—bringing best practices, performance benchmarks, and faster go-to-market strategies, while aligning to your goals and representing your brand with credibility.
Absolutely. For enterprise organizations launching new business units, incubating innovation, or supporting high-growth portfolio companies, outsourcing sales can accelerate market entry and reduce operational risk. Startups and scaling businesses benefit from instant access to proven sales infrastructure, experienced talent, and a scalable go-to-market model—without the time and cost of building in-house. MarketStar delivers the expertise and execution to help emerging companies grow revenue with enterprise-grade discipline and speed.

Some common signals include:

  • Stalled pipeline growth
  • Your reps are stretched thin
  • Lead conversion is slow
  • You're struggling to scale across new segments or regions

If you’re feeling the strain but not ready to hire or restructure—outsourcing may be the bridge you need.

MarketStar is purpose-built for B2B tech and SaaS companies that demand more than basic lead generation. With over 35 years of experience, we deliver full-cycle sales solutions—from SDRs and channel sales to enterprise account management—that scale with your business. Our proven delivery model, skilled talent, and deep specialization help enterprise organizations build pipeline, accelerate revenue, and expand into new markets with confidence and speed.

Not at all. The right partner gives you more visibility, not less. At MarketStar, we align to your KPIs, report transparently, and act as an extension of your team—not a replacement.

Almost any sales role—from SDRs and BDRs to channel managers and enterprise reps. MarketStar builds teams based on your motion, coverage gaps, and growth goals.

Yes. MarketStar supports full-funnel sales—from inbound lead follow-up to outbound prospecting and long-cycle enterprise deals. We tailor programs to fit your motions.

We specialize in tech, SaaS, cloud, telecom, cybersecurity, and B2B platforms. Whether you're selling to SMBs, mid-market, or enterprise, our teams understand the sales motions and buying behaviors in that space.

Every client engagement starts with brand immersion, customized onboarding, and role-specific training. Our reps are trained to adopt your tone, messaging, and value prop— acting as seamless extensions of your in-house team.

We follow a proven multi-phase process: discovery, talent alignment, onboarding, shadowing, ramp-up, and go-live—with continuous performance tracking and optimization to ensure fast, focused, and measurable execution.

Rely on our direct sales strategies for consistent revenue growth. No guesswork, just proven, data-driven sales techniques equipping your team with practical tools for reliable success. We turn growth aspirations into standard practice.

Yes. We offer flexible engagement models including SDR/BDR teams, account executives, channel managers, and full-cycle sales—customized to your sales goals.

We work within your CRM ecosystem—whether Salesforce, HubSpot, Outreach, or CPQ tools—to ensure total visibility, complete system integration, and a seamless experience for your teams.

We set clear expectations upfront. Our program leads track progress through SQLs, dashboards, scorecards, and QBRs—giving you clear visibility into rep productivity, conversion trends, and pipeline movement every step of the way.

Absolutely. We have global delivery operations spanning the Americas, EMEA, and APAC. Our multilingual professionals are trained and scaled to match regional buyer preferences and local market dynamics.

Our skilled reps integrate with your marketing engine—leveraging campaigns, MQLs, and ABM strategies to convert interest into qualified opportunities.

Before launch, we conduct a deep discovery into your GTM model, buyer personas, and sales motions. That lets us configure the team, tools, and cadence to fit exactly—so our execution complements (not disrupts) your existing pipelines.

Sales outsourcing is never “set it and forget it.” We deliver continuous coaching, performance reviews, and market adjustments. If conversion drops or market dynamics change, we iterate fast—so your results stay strong.

Clients often see faster time-to-pipeline, better conversion rates, and reduced CAC. While ROI depends on your goals, our programs are built to drive measurable, revenue-focused outcomes—fast.

Our pricing flexes with your needs based on scope, team size, region, and services like SDRs, AEs, or SEs. No matter the performance model—retainer, outcome-based, or hybrid—every engagement begins with a discovery call to tailor a proposal aligned to your goals.

Absolutely. We’ve helped leading SaaS, tech, and B2B brands grow revenue, lower costs, and expand globally. Explore our case studies for real-world results across sales motions and industries.
Depending on the scope, we can launch a dedicated team in as little as 30–45 days—including recruitment, onboarding, and training.

We tailor every engagement to your business goals. Most clients start with a dedicated team and scale based on market response and performance—without the need for a fixed team size or contract length to get started.

You’ll have a dedicated program manager, regular performance reviews, and access to real-time dashboards showing pipeline metrics, rep activity, and forecast accuracy.

That’s what we’re built for. Our model flexes with your business—whether that means shifting focus, expanding to new markets, or evolving your team structure.

Simply schedule a consultation on our “Contact Us” page or click the “Talk to an Expert” button—we’ll connect you with a specialist to explore your goals and build a tailored solution that supports your growth.

Leading B2B companies usually outsource to scale faster, cover more ground, and reduce time to revenue. Outsourcing gives companies access to trained talent and tested processes that help reduce the cost and delay associated with hiring internally.

MarketStar delivers scalable, high-performance pipeline generation through dedicated SDR and BDR teams trained to engage the right buyers with precision. We use a multichannel approach—outbound calls, email, LinkedIn, and intent-based outreach—to connect with decision-makers and convert interest into qualified opportunities.

Our programs are designed to integrate seamlessly with your sales motion, tech stack, and revenue goals—ensuring your teams receive sales-ready leads that accelerate pipeline velocity and drive measurable growth.

Yes. We offer dedicated SDR and BDR teams that specialize in prospecting, qualifying, and converting leads into actionable pipeline.

Absolutely. We plug into your existing demand engine—whether it's working inbound MQLs, re-engaging dormant leads, or activating target lists with outbound sequences—our reps execute with speed, precision, and alignment to your GTM goals.

We qualify leads based on your ICP and predefined criteria like BANT, CHAMP, or custom qualification frameworks—validating fit, timelines, and buying authority to ensure only sales-ready prospects move forward.

Yes. We use AI-driven tools and automation to enrich lead data, personalize outreach, and improve targeting—helping our reps prospect efficiently while maintaining meaningful, human-led interactions.

MarketStar delivers full-cycle new business acquisition programs designed to drive pipeline, revenue, and long-term growth. From lead qualification to closed-won, our trained BDR and AE teams engage prospects at every stage of the journey—using proven outreach strategies, integrated tech stacks, and performance-driven execution.

Whether you’re targeting net-new logos, expanding into strategic accounts, or launching in new markets, we deliver the right talent, process, and insights to accelerate customer acquisition with scale and precision

Yes. MarketStar provides fully managed, full-cycle sales teams that operate as a true extension of your organization—from first outreach to closed revenue. Our teams adopt your sales methodology, integrate seamlessly with your CRM and reporting systems, and are trained to represent your brand with precision and professionalism.

Whether you're expanding enterprise sales coverage, building or scaling a channel program, or entering new international markets, our model is built to flex with your goals. We deliver the talent, technology, and process rigor needed to drive consistent revenue outcomes—at scale and across geographies.

Our experts design tailored acquisition strategies and deploy regionally aligned teams—equipped with local insights, proven sales motions, and multilingual capabilities—to help you scale into new markets and verticals with precision and speed.

We onboard reps through a structured process that includes product training, competitor analysis, persona mapping, objection handling, and messaging—equipping them to deliver confident, consultative selling from the start.

We embed ourselves in your brand through immersive onboarding and hands-on training—adopting your voice, messaging, and GTM strategy so every interaction feels on-brand and connected to your value proposition.
Our sales engineers support complex sales cycles by translating technical features into business value—leading demos, managing POCs, and collaborating with product teams to ensure buyers understand how your solution solves real-world challenges.

We combine product expertise with industry insights—helping buyers understand complex concepts around integrations, security, and implementation. Our goal is to help buyers see how your solution solves their real-world challenges.

Absolutely. Our SEs lead demos, guide POCs, and tailor every engagement around the buyer ‘s priorities—ensuring every technical touchpoint is seamless, value-focused, and designed to move deals forward.

Absolutely. Our SEs surface customer feedback, resolve technical questions, and keep your product team in the loop—helping you stay aligned with buyer needs and deliver a seamless, informed experience.

We align technical expertise to your product, market, and motion. Our SEs bring hands-on experience across SaaS, cybersecurity, AI/ML, cloud infrastructure, hardware, and more—ready to engage buyers and accelerate decisions.

MarketStar provides comprehensive sales support and enablement services that empower your teams to sell with speed, consistency, and confidence. Our offerings include sales playbook development, content and asset management, quote and proposal support, CRM and CPQ administration, and real-time rep enablement.

We align closely with your sales organization to streamline processes, reduce friction, and ensure every rep—internal or outsourced—has the tools, insights, and training needed to drive performance at scale.

Yes. We handle quote creation, order validation, and back-office workflows—reducing friction so your sellers can focus on building pipeline and closing deals.

Absolutely. We centralize, organize, and maintain sales content—ensuring reps have immediate access to what they need, when they need it, across platforms and markets.

We track adoption, asset usage, and performance data—tying enablement efforts back to pipeline movement, win rates, and rep effectiveness at every stage.

Yes. Our teams work within your tech stack—whether it’s CRM, CPQ, or DAM platforms—to maintain alignment and ensure a seamless experience for both sellers and stakeholders.

We manage over a million accounts globally—from onboarding to post-sale. Our teams are trained in relationship building, renewal, upselling, and cross-selling—to maximize retention and enhance lifetime value across all segments.

Yes. We support full lifecycle management—from onboarding through renewal—building lasting relationships and driving long-term customer value across new and existing customer portfolios.

Absolutely. Our reps identify growth opportunities and drive expansion through consultative engagement, account planning, and personalized cross-sell/upsell strategies.

We tailor our account motions to each segment—providing high-touch engagement for strategic accounts and scaled, efficient outreach for mid-market and SMB customers to ensure outcomes align with needs.

You get full visibility through structured reviews, custom dashboards, and account-level insights—ensuring clarity, alignment, and continuous improvement across your client base.

Clients often see 30–60% faster ramp, stronger pipeline velocity, and better win rates. Want proof? Explore case studies from SaaS and tech brands that unlocked scalable execution and revenue growth with MarketStar’s sales outsourcing expertise.
Partner channel outsourcing means working with an experienced third-party to build, recruit, and manage your partner ecosystem—so you can grow faster without building a partner team from the ground up.
A strong channel fuels reach, reduces customer acquisition costs, and drives revenue without expanding your direct sales team. In SaaS, hardware, and B2B tech, it’s a proven strategy for scaling smarter.
If your channel revenue has plateaued, partner engagement is low, or you're struggling to scale enablement or onboarding, outsourcing partner channel services can be a smart solution.
You get speed, scale, and proven know-how. An outsourced team gets new partners up and running faster, drives activation, and increases channel revenue.
We manage the entire partner lifecycle—from recruitment and onboarding to sales enablement, marketing support, and performance management. We’re built to help you scale.

We support resellers, VARs, MSPs, ISVs, and global systems integrators—customized by tier, region, or specialization to fit your goals.

Yes. We help identify and onboard net-new partners, and we also re-activate and manage dormant or underperforming partners in your ecosystem.
We provide dedicated partner account managers (PAMs), run co-sell motions, deliver tailored enablement, and support marketing—all focused on pipeline growth and partner success.

We track KPIs like partner-sourced revenue, deal registration growth, partner activation rates, and program engagement metrics—shared via dashboards and regular reporting.

Yes. Our teams are experienced with tools like Salesforce PRM, Impartner, Zift, and more—we operate directly within your tech stack for seamless visibility and tracking.

We operate globally, with multilingual partner teams across the Americas, EMEA, and APAC—ready to recruit, train, and manage in-region partners.

We run a complete ramp plan that includes product training, use-case mapping, messaging alignment, and channel segmentation—so we hit the ground running.

Clients often see accelerated partner onboarding, 2–3x growth in partner-sourced pipeline, and stronger program participation. We’re happy to share case studies.
Pricing is flexible—based on scope, markets, and KPIs. We offer retainer-based or performance-tied models aligned to your partner revenue goals.

We can typically ramp a dedicated partner program team within 45–60 days, including recruitment, training, and alignment to your goals.

Yes. Our model supports rapid global expansion. We can easily scale your partner footprint, launch tiered programs, or add new languages/regions as needed.

Yes. We act as a true extension of your brand—using your email domains, partner portals, and messaging for full white-label consistency.

You’ll receive performance dashboards, QBRs, and real-time insights on partner activity, sales impact, and engagement trends across your ecosystem.

Schedule a consultation or click the “Talk to an Expert” CTA to discuss how we can accelerate your partner program.

Partner channel outsourcing means working with an experienced third-party to build, recruit, and manage your partner ecosystem—so you can grow faster without building a partner team from the ground up.

A strong channel fuels reach, reduces customer acquisition costs, and drives revenue without expanding your direct sales team. In SaaS, hardware, and B2B tech, it’s a proven strategy for scaling smarter.

Clear partner roles, strong onboarding, sales enablement, co-marketing support, and consistent performance tracking—all working together to drive growth.

They expand your market reach, create scalable co-sell opportunities, and bring in net-new pipeline—all without increasing direct sales headcount.

If partner engagement is low, revenue is plateauing, or onboarding is slow and inconsistent—it’s time to bring in expert support.

Direct sales are linear and internal—channel sales require orchestration, partner motivation, and shared execution across organizations.

We bring scale, speed, and experience—plus the flexibility to plug into your tech stack, processes, and partner motions without overhead.

We build an Ideal Partner Profile with you, then run targeted outreach to partners who match your GTM goals and ecosystem needs.

We evaluate fit based on market coverage, technical capabilities, past performance, and alignment with your growth strategy.

We operate globally, with multilingual partner teams across the Americas, EMEA, and APAC—ready to recruit, train, and manage in-region partners.

We equip them with the right training, sales tools, and GTM support—so they can start driving pipeline from day one.

Yes—we tailor onboarding flows, assets, and communications to reflect your brand and create a seamless partner experience.

Your PAM is your partner’s go-to—driving enablement, engagement, pipeline, and coaching to ensure they stay active and revenue-ready.

We identify gaps through partner scorecards, re-engage with fresh enablement and sales plays, and reactivate pipeline with hands-on support.

Yes—we support global, regional, and in-country programs with multilingual teams across the Americas, EMEA, and APAC.

We stay connected through email, video, phone, PRM platforms, and field visits—with cadences based on your partner tier or play.

You’ll get live dashboards, QBR-ready scorecards, and custom reports that show exactly how your partners are performing across the funnel.

We give partners the playbooks, coaching, GTM assets, and assisted sales support they need to confidently close deals and grow pipeline

We run role-based training, onboarding workshops, and certification programs tailored to your product and partner type

Absolutely—partners get sales decks, product walkthroughs, objection-handling guides, and even hands-on sales coaching to get pitch-ready

We deliver ongoing GTM updates, campaign kits, partner promotions, and co-sell motions—keeping partners active and aligned throughout the journey

We use QBRs, partner surveys, and win/loss insights to capture feedback—and feed it right back into enablement, incentives, and GTM planning

We offer co-branded campaigns, MDF strategy, campaign-in-a-box execution, and through-partner demand generation support

Yes—we create and launch co-branded campaigns, webinars, and partner-led events to generate pipeline and mindshare

Absolutely. We help partners activate email campaigns, paid ads, social selling, and localized content to drive demand

We track sourced leads, campaign performance, and influence on pipeline through dashboards, QBRs, and partner attribution tools

Yes—we build scalable campaigns that can be launched globally, tailored by region, language, and local partner context

A turnkey program to identify, engage, and activate high-potential ISVs into your ecosystem—fast.

We use Ideal Partner Profiling (IPP) and custom outreach aligned to your verticals, marketplaces, and GTM goals.

ISVs receive enablement kits, co-sell playbooks, and fast-track support for marketplace readiness.

Yes. We drive co-sell motions through playbooks, QBRs, and embedded sales support.

We support onboarding for AWS, Azure, GCP, and others—fully white-labeled to your partner program.

Expect a stronger ISV bench, faster marketplace activation, and increased partner-sourced pipeline.

End-to-end support: recruitment, onboarding, enablement, and ongoing partner management.
Yes. We handle full onboarding, from certification to playbook delivery to activation.

We provide training, product workshops, and co-sell coaching tailored to each partner type.

 Absolutely. We support multilingual programs across NA, EMEA, LATAM, and APAC. 
ISVs, VARs, MSPs, NSPs, GSIs, Affiliates—we tailor engagement to each ecosystem's motion.
Most partners are activated within 30–60 days with full onboarding and sales enablement.

We build tiering strategies, incentive programs, and integrate your PRM and MDF workflows.

Yes. We develop scalable tiering and incentive structures that drive behavior and performance.

 Yes. We operate in tools like Salesforce PRM, Zift, and Impartner to streamline partner ops. 

We build and launch co-branded campaigns, campaign-in-a-box assets, and demand-gen programs.

It reduces internal lift, improves visibility, and enables partner program scale-up.
 Yes. We manage execution end-to-end—from strategy to deployment and reporting. 

ISV acceleration, affiliate/referral program setup, and GSI/strategic alliance development.

Yes. We recruit and onboard ISVs, create co-sell assets, and activate them through your GTM.

We align on joint GTM plans, partner readiness, and strategic growth paths with your alliance targets.

Yes. We manage setup, tracking, workflows, and partner communication to scale PLG-friendly models.

We go beyond recruitment to drive strategic growth with modern ecosystem partners.
 Absolutely. This is built for SaaS, cloud, and marketplace-first models. 

You get partner scorecards, QBRs, and dashboards for partner-sourced revenue and pipeline influence.

 Yes. We provide partner health indexes, engagement scores, and churn-risk indicators. 
We track revenue attribution across recruitment, enablement, and co-sell motions.
 Yes. You receive real-time visibility via dashboards and structured business reviews. 

It helps you focus on high-performing partners and optimize investment across the ecosystem.

 Yes. We integrate reporting into your existing tech stack for seamless visibility. 

We offer partner strategy workshops, transformation roadmaps, and interim channel leadership.

Yes. We guide orgs through ecosystem transformation—including org design and incentive alignment.

A strategic approach to sustaining long-term partner value across the entire funnel.
 Both. We offer advisory only or integrate with full-funnel execution teams. 
 Experienced ecosystem strategists with deep SaaS, cloud, and B2B channel expertise. 
 You get specialized insights faster—plus a clear path from planning to activation. 

Clients report faster partner activation, 2–3x pipeline lift, and significant increases in partner-led revenue within months

We track sourced pipeline, partner activation rates, QBR engagement, deal velocity, and ROI attribution across the ecosystem

We offer flexible pricing—retainer-based, outcome-based, or hybrid—aligned to your regional scope, KPIs, and resource needs

Yes—whether you need embedded, full-time PAMs or fractional support across tiers or geographies, we’ve got you covered

We ramp fast: planning and onboarding in weeks, partner activation in the first 30–60 days, with measurable pipeline impact in quarter one

Yes—our teams work directly within your PRM, CRM, or tech stack so you get full visibility without extra overhead

Connect with us to schedule a strategy session—we’ll map your partner goals, assess gaps, and recommend a tailored solution from day one.


Sales outsourcing means partnering with an experienced third-party to run part—or all—of your sales process. You get access to trained reps, proven playbooks, and modern sales tech—without the cost of building it all in-house.

Outsourced teams ramp faster, scale smarter, and expand reach—without slowing down your core business. And with MarketStar, you get a scalable sales engine backed by decades of experience and proven results.

Sales outsourcing is leveraged by a wide range of companies—from high-growth startups and mid-market scale-ups to global enterprises. While startups often outsource to accelerate go-to-market execution, enterprise organizations engage partners like MarketStar to efficiently scale specialized sales functions such as partner channel development, global account management, or high-velocity SDR operations. Enterprises also use outsourcing to enter new markets, launch strategic initiatives faster, and drive revenue with lower operational risk.

With the right partner, outsourced teams act as an extension of yours—bringing best practices, performance benchmarks, and faster go-to-market strategies, while aligning to your goals and representing your brand with credibility.

Absolutely. For enterprise organizations launching new business units, incubating innovation, or supporting high-growth portfolio companies, outsourcing sales can accelerate market entry and reduce operational risk. Startups and scaling businesses benefit from instant access to proven sales infrastructure, experienced talent, and a scalable go-to-market model—without the time and cost of building in-house. MarketStar delivers the expertise and execution to help emerging companies grow revenue with enterprise-grade discipline and speed.

Some common signals include:

  • Stalled pipeline growth
  • Your reps are stretched thin
  • Lead conversion is slow
  • You're struggling to scale across new segments or regions

If you’re feeling the strain but not ready to hire or restructure—outsourcing may be the bridge you need.

MarketStar is purpose-built for B2B tech and SaaS companies that demand more than basic lead generation. With over 35 years of experience, we deliver full-cycle sales solutions—from SDRs and channel sales to enterprise account management—that scale with your business. Our proven delivery model, skilled talent, and deep specialization help enterprise organizations build pipeline, accelerate revenue, and expand into new markets with confidence and speed.

Not at all. The right partner gives you more visibility, not less. At MarketStar, we align to your KPIs, report transparently, and act as an extension of your team—not a replacement.

Almost any sales role—from SDRs and BDRs to channel managers and enterprise reps.

MarketStar builds teams based on your motion, coverage gaps, and growth goals.

Yes. MarketStar supports full-funnel sales—from inbound lead follow-up to outbound

prospecting and long-cycle enterprise deals. We tailor programs to fit your motions.

We specialize in tech, SaaS, cloud, telecom, cybersecurity, and B2B platforms. Whether you're selling to SMBs, mid-market, or enterprise, our teams understand the sales motions and buying behaviors in that space.

Every client engagement starts with brand immersion, customized onboarding, and role-specific training. Our reps are trained to adopt your tone, messaging, and value prop— acting as seamless extensions of your in-house team.

We follow a proven multi-phase process: discovery, talent alignment, onboarding, shadowing, ramp-up, and go-live—with continuous performance tracking and optimization to ensure fast, focused, and measurable execution.

Rely on our direct sales strategies for consistent revenue growth. No guesswork, just proven, data-driven sales techniques equipping your team with practical tools for reliable success. We turn growth aspirations into standard practice.

Yes. We offer flexible engagement models including SDR/BDR teams, account executives, channel managers, and full-cycle sales—customized to your sales goals.

We work within your CRM ecosystem—whether Salesforce, HubSpot, Outreach, or CPQ tools—to ensure total visibility, complete system integration, and a seamless experience for your teams.

We set clear expectations upfront. Our program leads track progress through SQLs, dashboards, scorecards, and QBRs—giving you clear visibility into rep productivity, conversion trends, and pipeline movement every step of the way.

Absolutely. We have global delivery operations spanning the Americas, EMEA, and APAC. Our multilingual professionals are trained and scaled to match regional buyer preferences and local market dynamics.

Our skilled reps integrate with your marketing engine—leveraging campaigns, MQLs, and ABM strategies to convert interest into qualified opportunities.

Before launch, we conduct a deep discovery into your GTM model, buyer personas, and sales motions. That lets us configure the team, tools, and cadence to fit exactly—so our execution complements (not disrupts) your existing pipelines.

Sales outsourcing is never “set it and forget it.” We deliver continuous coaching, performance reviews, and market adjustments. If conversion drops or market dynamics change, we iterate fast—so your results stay strong.

Clients often see faster time-to-pipeline, better conversion rates, and reduced CAC. While ROI depends on your goals, our programs are built to drive measurable, revenue-focused outcomes—fast.

Our pricing flexes with your needs based on scope, team size, region, and services like SDRs, AEs, or SEs. No matter the performance model—retainer, outcome-based, or hybrid—every engagement begins with a discovery call to tailor a proposal aligned to your goals.

Absolutely. We’ve helped leading SaaS, tech, and B2B brands grow revenue, lower costs, and expand globally. Explore our case studies for real-world results across sales motions and industries.

Depending on the scope, we can launch a dedicated team in as little as 30–45 days—including recruitment, onboarding, and training.

We tailor every engagement to your business goals. Most clients start with a dedicated team and scale based on market response and performance—without the need for a fixed team size or contract length to get started.

You’ll have a dedicated program manager, regular performance reviews, and access to real-time dashboards showing pipeline metrics, rep activity, and forecast accuracy.

That’s what we’re built for. Our model flexes with your business—whether that means shifting focus, expanding to new markets, or evolving your team structure.

Simply schedule a consultation on our “Contact Us” page or click the “Talk to an Expert” button—we’ll connect you with a specialist to explore your goals and build a tailored solution that supports your growth.

Leading B2B companies usually outsource to scale faster, cover more ground, and reduce time to revenue. Outsourcing gives companies access to trained talent and tested processes that help reduce the cost and delay associated with hiring internally.

MarketStar delivers scalable, high-performance pipeline generation through dedicated SDR and BDR teams trained to engage the right buyers with precision. We use a multichannel approach—outbound calls, email, LinkedIn, and intent-based outreach—to connect with decision-makers and convert interest into qualified opportunities.

Our programs are designed to integrate seamlessly with your sales motion, tech stack, and revenue goals—ensuring your teams receive sales-ready leads that accelerate pipeline velocity and drive measurable growth.

Yes. We offer dedicated SDR and BDR teams that specialize in prospecting, qualifying, and converting leads into actionable pipeline.

Absolutely. We plug into your existing demand engine—whether it's working inbound MQLs, re-engaging dormant leads, or activating target lists with outbound sequences—our reps execute with speed, precision, and alignment to your GTM goals.

We qualify leads based on your ICP and predefined criteria like BANT, CHAMP, or custom qualification frameworks—validating fit, timelines, and buying authority to ensure only sales-ready prospects move forward.

Yes. We use AI-driven tools and automation to enrich lead data, personalize outreach, and improve targeting—helping our reps prospect efficiently while maintaining meaningful, human-led interactions.

MarketStar delivers full-cycle new business acquisition programs designed to drive pipeline, revenue, and long-term growth. From lead qualification to closed-won, our trained BDR and AE teams engage prospects at every stage of the journey—using proven outreach strategies, integrated tech stacks, and performance-driven execution.

Whether you’re targeting net-new logos, expanding into strategic accounts, or launching in new markets, we deliver the right talent, process, and insights to accelerate customer acquisition with scale and precision

Yes. MarketStar provides fully managed, full-cycle sales teams that operate as a true extension of your organization—from first outreach to closed revenue. Our teams adopt your sales methodology, integrate seamlessly with your CRM and reporting systems, and are trained to represent your brand with precision and professionalism.

Whether you're expanding enterprise sales coverage, building or scaling a channel program, or entering new international markets, our model is built to flex with your goals. We deliver the talent, technology, and process rigor needed to drive consistent revenue outcomes—at scale and across geographies.

Our experts design tailored acquisition strategies and deploy regionally aligned teams—equipped with local insights, proven sales motions, and multilingual capabilities—to help you scale into new markets and verticals with precision and speed.

We onboard reps through a structured process that includes product training, competitor analysis, persona mapping, objection handling, and messaging—equipping them to deliver confident, consultative selling from the start.

We embed ourselves in your brand through immersive onboarding and hands-on training—adopting your voice, messaging, and GTM strategy so every interaction feels on-brand and connected to your value proposition.

Our sales engineers support complex sales cycles by translating technical features into business value—leading demos, managing POCs, and collaborating with product teams to ensure buyers understand how your solution solves real-world challenges.

We combine product expertise with industry insights—helping buyers understand complex concepts around integrations, security, and implementation. Our goal is to help buyers see how your solution solves their real-world challenges.

Absolutely. Our SEs lead demos, guide POCs, and tailor every engagement around the buyer ‘s priorities—ensuring every technical touchpoint is seamless, value-focused, and designed to move deals forward.

Absolutely. Our SEs surface customer feedback, resolve technical questions, and keep your product team in the loop—helping you stay aligned with buyer needs and deliver a seamless, informed experience.

We align technical expertise to your product, market, and motion. Our SEs bring hands-on experience across SaaS, cybersecurity, AI/ML, cloud infrastructure, hardware, and more—ready to engage buyers and accelerate decisions.

MarketStar provides comprehensive sales support and enablement services that empower your teams to sell with speed, consistency, and confidence. Our offerings include sales playbook development, content and asset management, quote and proposal support, CRM and CPQ administration, and real-time rep enablement.

We align closely with your sales organization to streamline processes, reduce friction, and ensure every rep—internal or outsourced—has the tools, insights, and training needed to drive performance at scale.

Yes. We handle quote creation, order validation, and back-office workflows—reducing friction so your sellers can focus on building pipeline and closing deals.

Absolutely. We centralize, organize, and maintain sales content—ensuring reps have immediate access to what they need, when they need it, across platforms and markets.

We track adoption, asset usage, and performance data—tying enablement efforts back to pipeline movement, win rates, and rep effectiveness at every stage.

Yes. Our teams work within your tech stack—whether it’s CRM, CPQ, or DAM platforms—to maintain alignment and ensure a seamless experience for both sellers and stakeholders.

We manage over a million accounts globally—from onboarding to post-sale. Our teams are trained in relationship building, renewal, upselling, and cross-selling—to maximize retention and enhance lifetime value across all segments.

Yes. We support full lifecycle management—from onboarding through renewal—building lasting relationships and driving long-term customer value across new and existing customer portfolios.

Absolutely. Our reps identify growth opportunities and drive expansion through consultative engagement, account planning, and personalized cross-sell/upsell strategies.

We tailor our account motions to each segment—providing high-touch engagement for strategic accounts and scaled, efficient outreach for mid-market and SMB customers to ensure outcomes align with needs.

You get full visibility through structured reviews, custom dashboards, and account-level insights—ensuring clarity, alignment, and continuous improvement across your client base.

Clients often see 30–60% faster ramp, stronger pipeline velocity, and better win rates. Want proof? Explore case studies from SaaS and tech brands that unlocked scalable execution and revenue growth with MarketStar’s sales outsourcing expertise.