Senior Executive Staff
Dave leads MarketStar’s strategic direction, goals, and corporate initiatives while facilitating client and employee engagement. Thirty years of industry experience have given him an in-depth understanding of the challenges facing our clients, leading to innovative solutions that support growth and success. Dave believes in empowering employees, continuous education, workplace diversity, and leadership development at all levels.
Dave was a 20-year veteran of the IT industry, prior to joining MarketStar in 2003. His insightful expertise in both the indirect and direct channels has elevated MarketStar's ability to drive strategy through execution across the B2B (including enterprise, commercial, and small/medium business) and B2C markets. Today Dave also serves as a strategic advisor on the board of directors for Mercato Partners. Dave also actively serves on the board of directors for the Women's Technology Council, a not-for profit organization providing leadership and training to women seeking opportunities in technology industries.
Dave earned a Bachelor of Science degree in Business Administration from San Jose State University.
A seasoned executive, Keith oversees all aspects of the day-to-day operation, including our highly skilled client services, training, business intelligence and operations teams. Adept at strategy and analysis, Keith enables the organization to go above and beyond, exceeding expectation, and creating great experiences for our employees and clients. Keith champions community initiatives through MarketStar Cares, our community outreach program.
Keith joined MarketStar after working at Motorola Solutions for eleven years, where he was most recently the Head of Strategy for Global Sales and Field Operations. Additionally, he held a number of other senior operations, sales, and marketing roles during his tenure at Motorola including: Chief of Staff to the CEO of Motorola Mobility, Product Marketing, and Mergers and Acquisitions. Prior to Motorola, he worked at MarketStar leading several VAR and Retail accounts.
Keith earned a Bachelor of Science degree from Weber State University and a Master of Business Administration degree from the University of Utah.
Ben Kaufmann sets the strategic financial vision for MarketStar and directs our finance, accounting, and legal teams. Ben has deep experience in and a passion for the technology industry and in it’s capacity to unlock economic value by aggregating human intelligence to solve intractable problems.
Prior to joining MarketStar, Ben was the CFO for the $15B Global Enterprise Business at HPE where he led a successful turnaround of that business based on a three pronged approach of aligning culture with strategy, re-engineering business process’ to drive transparency and accountability, and re-calibrating investment capacity to drive growth. During his time at HPE he also held leadership roles in organizations with financial and strategic accountability for Strategic Account Sales, Strategic Alliance Partnerships, Inside Sales, Pricing Strategy, Divestiture Management & M&A integration. Prior to HPE, Ben spent several years in transaction advisory roles in the mortgage banking and venture capital industries.
Ben earned a Bachelor of Science degree in Aeronautics from Utah State University and an MBA in Finance and Strategy from Brigham Young University. He enjoys exploring the world through the eyes of his four children. He and his family currently reside in Liberty, Utah.
Paul has a passion for relationship management and business development. An experienced enterprise leader, Paul is responsible for driving revenue and growth at MarketStar through our uniquely talented marketing and business development team. He relishes an environment of teamwork, success, finding balance in life and lives for great experiences in the outdoors.
Prior to joining MarketStar, Paul held the role of Executive Vice President at Teleperformance where he worked for 15 years and held various roles. He was responsible for business development, client services and operations for a large global business unit. During his tenure, Paul opened, acquired and expanded sales and service centers in the U.S., LATAM and APAC regions and was a driving force behind many major client accounts worldwide. Paul previously worked for MarketStar early in his career, leading direct inside sales teams.
Paul earned a Bachelor’s degree in Business Administration-Marketing from Weber State University.
Michelle GunterSenior Vice President , Client Services/PCO
Michelle Gunter is the Vice President of Channel/VAR. She is responsible for all partner channel programs under MarketStar and is the key player in executing and exceeding client agreements. Drawing on over 14 years of experience managing various VAR programs, Gunter brings insight and value to her programs mission and bottom line.
Before accepting the position over all channel programs, Gunter managed the MarketStar HP relationship. In the last decade and a half, Gunter oversaw a 300-person sales, marketing and support organization delivering outsourced sales, resource and knowledge services for Hewlett-Packard Company. Michelle managed relationships with over 30 HP executive and day-to-day contacts, all with very dynamic and diverse business needs.
Michelle is the proud mother of a son with Autism and is an active member of the National Autism Association (NAA) to drive awareness and advocate for children with disabilities' right to education. Gunter is a graduate of Utah Valley University and a member of the National Association of Female Executives (NAFE), the American Business Women's Association (ABWA), and has completed Omnicom's Advanced Management Program (AMP).
Justin NalderSenior Vice President , Corporate Operations
Justin Nalder is the Sr. Vice President of Corporate Operations and is accountable for MarketStar’s human resources, talent acquisition, talent development, and project management teams.
Prior to joining MarketStar, Justin spent 14 years in various roles involving Human Resources, Risk Management, Customer Service, and Retail Operations with Famous Brands International, the parent company of Mrs. Fields Cookies and TCBY. Between 2015 and 2017, Justin was the General Manager of DAS Shared Services, providing Accounting, Information Technology, Human Resources, and Talent Acquisition support services to MarketStar, Creative Channel Services, and Creative Channel Retail. Justin is results focused with a proven track record of leading diverse teams, delivering financial and operational results, and improving cross-functional team work and customer experience. He has been married for 20 years, has two daughters, is a second degree black belt in Hap Kwon Do, and enjoys spending time with his family in the outdoors.
Justin received a Bachelor of Science in Management from the University of Utah.
Heather BarnesVice President , Client Services, Partner Channel
A leader at MarketStar for 18 years, Heather currently directs and guides multiple global client programs for technology companies such as Intel, Logitech, Citrix, and NETGEAR within MarketStar’s portfolio. Her experience spans all B2B channels in both domestic and global markets with experience in Direct, Indirect, and Partner Channels.
Known for her innovative sales strategies, Heather architects solutions from new product launch and full-channel Sales as a Service programs to partner marketing strategies and lead qualification. Under Heather’s leadership, international brands consistently realize millions of dollars in customer revenue. Heather enjoys spending time with her family, serving in her community, and boating.
Joel RackhamVice President , Strategic Accounts
Joel has 10 years of experience in fast-paced sales for a number of technology and IT companies, driving indirect channel partnerships and revenue. As technologies shift and emerge, Joel continues to follow trends in digital engagement models to build high impact sales and marketing programs. He brings a talent for creating unique revenue-driving solutions, capitalizing on efficiency, effectiveness, and utilizing a technology-led sales process.
Joel’s experience at MarketStar as the Vice President, Strategic, gives him the opportunity to focus on key clients, where he develops and manages Direct and Channel Go-to-Market/Channel strategies. He has also worked as SVP, Channels and Business Development for Lendio, and was a Director for Simply Mac, an Apple Computer retail and business services company. Joel also founded ThresholdGives, the largest regional non-profit cycling club of its kind, to promote health, wellness, and cycling safety through community events and programs.
Joel earned a Bachelor of Science degree in Business/Finance from Westminster College, and a Master of Business Administration from the University of Utah.
Bryan SummerhaysVice President , Strategic Accounts
Bryan oversees many of MarketStar's strategic account business, including outsourced demand generation, lead development, customer acquisition programs and customer success. His past experience in inside sales, recruiting and operations has helped MarketStar adopt many innovative solutions that have greatly impacted our client programs.
A highly effective, results oriented leader with 20 years senior experience, and proven senior executive expertise in Sales, fulfillment, and facilitating employee development in others through training, coaching, and mentoring. Bryan is an excellent public speaker with diverse and extensive professional experience partnering to create value and deliver results.
Bryan is a graduate of the University of Utah and lives in Centerville, UT with his wife and five children.
Todd HandyVice President , Client Services, Digital Media/Direct Sales
Todd Handy, Vice President & Managing Director, is responsible for MarketStar’s Digital Media/AdTech Channel and Direct Sales client services, operations, and overall business unit.
His teams engage advertisers (direct brands and agencies) in full digital advertising sales cycle motions- lead generation, inside sales and account management. They also provide sales operations, media planning, campaign optimization and marketing support.
Prior to rejoining MarketStar (his first stint was 1997-2002), Todd was VP, Business Development at Tout, and before that was VP, Advertising Strategy & Products at Deseret Digital Media. Todd has had responsibility for, among other things, sales & business development, advertising strategy/products/pricing, analytics, programmatic sales, ad operations and native advertising.
Todd is an avid cyclist who spends most of the season racing and training for the LOTOJA (a 206-mile race from Logan, UT to Jackson, WY), which he's completed eleven times so far. And he once won $10,000 on "The Price Is Right." Thanks, Bob!