Actively engage consumers and drive greater loyalty to your brand through innovative events. MarketStar helps you differentiate your value through interactive presentations that make your brand stand apart from the competition by using unique event marketing strategies.
In today’s world of retail, more companies are competing for fewer dollars. Making a brand stand out in this environment has never been more challenging. The right event is an impactful way to separate your brand from the competition.
MarketStar shines the spotlight on your brand by actively engaging consumers through innovative experiential events. Our customized approach will help consumers differentiate your company’s value through interactive presentations that make your brand stand apart from the competition.

When Sony Ericsson Mobile Communications was established as a joint venture by Sony and Ericsson, the company needed a way to launch its innovative, feature-rich mobile phones and establish its unique value in a crowded industry. MarketStar was able to leverage its affiliation with other Omnicom companies to create buzz, staff events and ultimately generate the demand necessary to vault Sony Ericsson into the market. As a result of this integrated effort, MarketStar achieved 300 percent higher sales in the targeted regions over unsupported areas.
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