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Outsourcing Sales Continues to Rise: 3 Drivers of B2B Outsourcing

Outsourcing continues to gain momentum as part of the B2B sales process, especially with the growing trend of sales reps working remotely. The 2020 business disruption caused by the pandemic has resulted in many B2B organizations retrenching and restructuring their sales teams to reduce overhead and maintain sales quotas. For many companies, that meant relying more on sales outsourcing to increase sales.

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The ROI Truth of Outsourced Sales

Everyone wants to save money, but there are times when you need to invest more to get more in return. You have undoubtedly heard the thread-worn platitudes “penny-wise and pound foolish” and “you get what you pay for.” They certainly apply when outsourcing sales. If you want superior results and a higher ROI, expect to pay a premium for expertise, technology, and service.

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MarketStar Isn't Just for Top-of-Funnel Sales

The decision to outsource key sales functions can have a profound impact on the success of your company. After all, any step you can take that will move prospects through the sales funnel more quickly or readily will help boost your sales overall.

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How Does a High-Tech Field Rep Increase Sales?

The role of the high-tech field rep is changing and so is the way they are selling. The old method of overseeing the customer from lead capture to deal close and beyond is gone. High-tech field reps are now key members of a larger sales team, with each member playing a distinct role in the value chain. With the changes in the field rep’s role come new strategies to generate sales.

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Our Top 24 Free SaaS Brands Picks

Native cloud software is here to stay, and a surprisingly large number of software as a service (SaaS) offerings are free. Free SaaS applications can be invaluable, especially if you need to solve a problem in a hurry. In fact, many free SaaS applications are outstanding tools to increase productivity, address business challenges, and make it easier to work remotely, which is extremely useful with more employees working from home thanks to the coronavirus.

There are free SaaS solutions for almost every business need. We have collected a few of the most popular SaaS tools with free offers:

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Why Brand Reputation Is So Important to Your Growth in Uncertain Times

Times of uncertainty present challenges to all of us, but they also present new opportunities. During a crisis such as the COVID-19 pandemic, everyone is anxious about their health, their family, their job, their company, and the future. 

No one can predict what’s coming, but you can help secure your company’s future by solidifying your brand reputation. It’s an excellent time to build brand recognition and customer loyalty.

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Why Sales Amid and After a Crisis Is Essential

In times of crisis, you need to plan for the future at the same time you address the challenges of the present. These are certainly interesting times, when the global COVID-19 pandemic has created an economic crisis and turned everyone’s operations upside down. 

For many, work has stopped, resulting in 21.5 million Americans filing for unemployment. Businesses across all sectors have been affected by the pandemic, and sales have stalled waiting for the crisis to abate. Now is the time to revisit your sales programs and lay the foundation for sales during and after a crisis.

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How to Stay Motivated in Sales During Summer Months

Even during a typical summer, staying motivated and focused on work can be challenging. After all, the weather is warm, kids are out of school, and vacations are looming. This year, motivation can be even harder to come by. Because most people are still working from home, activities are still somewhat limited, and we’re all yearning for a change of pace. 

But despite this summer’s unique challenges, it’s still important for your sales team to hit their goals and keep their momentum up. Read on for five ways to motivate your sales team through the dog days of summer:

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How Your Sales Team Can Support Small Businesses During a Crisis

There is a reason that the Centers for Disease Control calls COVID-19 a novel coronavirus. We have never seen a virus like this one before, nor have we seen a global pandemic this severe in more than a century. 

The COVID-19 pandemic is affecting all of us, especially small and medium-sized businesses (SMBs), and your SMB customers need your help more than ever. The challenge is finding the best way to help them through these unusual times.

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How to Reset Your Sales Strategy During or After a Crisis

As many companies struggle to stay afloat during the COVID-19 crisis, it’s not surprising that sales are down in a range of industries. Even as states begin to reopen certain segments of their economies, much remains uncertain. Understandably, many sales professionals are unsure how to keep selling during and after this crisis. 

A global pandemic, a recession, or any other widespread crisis is not the time for a business-as-usual sales approach. Instead, it’s a chance to take stock of your challenges and opportunities, and reset your sales strategy to address the situation at hand.

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