Don’t Abandon Crowdfunding – Manage It

In the recent HBR article “The Crowdfunding Road to Hell,” Daniel Isenberg argues persuasively that crowdfunding — specifically equity crowdfunding — cannot work.

As an entrepreneur, angel investor, VC, philanthropist, and CEO with 40 years’ experience, I cannot agree.

From my experience investing in emerging start-ups (I’m invested in 60 right now) and launching my share of both failures (4) and highly successful (3) companies, I can attest that Mr. Isenberg is perfectly correct in his assertion that it’s dangerous to expect crowdfunding of equities to work the same way crowdfunded donations do. Furthermore, I understand all too keenly the complexities of determining a fair valuation for companies that are too early in their development to fit existing measurement standards and can’t meet the criteria for standard bank or SBA funding. I also agree that due diligence is an imperative — and is often overlooked by crowdfunders as impractical or overly complex.

Read the entire article at Harvard Business Review.

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