Our Competitive Advantage
Choosing to outsource core functions like sales and marketing is a serious, often make-or-break decision. As a result, you need an outsourced company who has delivered before. At MarketStar, we have delivered positive results to hundreds of clients for nearly two decades. This is possible because our method is unique. Other outsourcing firms have tried to emulate our one-of-a-kind model, but our skilled people and breadth of knowledge cannot be duplicated. We know that combining the right people with sound intelligence and flawless execution ensures the most successful outsourced results.
Here’s how we maintain this competitive advantage:
Our People:
- Recruiting – MarketStar’s award-winning recruiting tools and industry clout attract the top talent while still giving each applicant equal consideration.
- On-Demand Training – Our proprietary web-based learning system, GreenLight™, maximizes each employee’s potential by facilitating employee training and development and aligning performance with bottom-line results.
- Omnicom Support – MarketStar is owned by Omnicom Group (NYSE: OMC), which provides our leadership with executive training and our clients with immediate access to the world’s best and brightest marketing agencies to solve problems and create value.
Our Knowledge:
- One-Stop-Shop – MarketStar offers the most comprehensive and customizable outsourced sales and marketing solutions. We have the ability to address the needs of both retail- and B2B-focused clients, regardless of size, scope, budget or time constraints.
- Go-to-Market Systems and Intelligence – Our knowledge-based tools augment your sales efforts. With Geographic Information Systems technology, Market Research analysts, custom CRM applications, a demand generation vehicle and teams of Business Intelligence experts, we provide value that can positively impact all levels of your organization.
- Our IDEA Methodology – Each client engagement is designed and implemented based on our unique MarketStar IDEA Methodology™.
