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LG announces Optimus UI for Ice Cream Sandwich devices
Wed. May 16, 2012 09:25 PM
LG on Wednesday announced a new user-interface skin for its Android-powered devices running Ice Cream Sandwich. The South Korean company’s Optimus UI 3.0 is s…Read More
MarketStar Retail Knowledge Communities

Customized Online Portals
for Product Information,
Training and Incentives.

Supporting Your Partners

With millions of people employed in retailers across the U.S., the task of delivering effective training to support your products seems daunting. Coordinating the logistics to deliver the training and support is only half the battle. The other half is developing content that is effective and efficient at educating and winning the mindshare of your retail partners and communicating incentive programs to help motivate sales associates.

If you need help…

  • Leveraging technology, the Web and social communities to provide a deeper level of engagement with my retail partners.
  • Promoting upcoming launches, sales incentives and loyalty programs.
  • Developing online trainings and certifications that are more appealing to the young, tech-savvy store associates.
  • Discovering the most effective training techniques to promote knowledge transfer and application.

MarketStar develops online communities that serve as a resource for sharing training materials, product information and program incentives to retail partners. Our quick-launch framework provides a customized tool at the cost of a standardized design. This always-on resource allows you to promote enrollment in training modules, as well as a way to monitor and report on participation and training results.

MarketStar can…

  • Create an online resource using the latest technology to engage with your partners on a whole new level.
  • Utilize online communities to communicate product launches, sales incentives, and loyalty programs.
  • Develop online trainings and certifications that effectively deliver information to your target audience.
  • Determine training techniques that will promote learning and execution.

Case Study

Transforming
wireless retailers
into a loyal
community

HTC sought to increase product knowledge of in-store wireless sales associates to assist with sell-through of HTC handsets among all carriers. MarketStar’s affiliate company, Create, helped architect multiple incentive programs to direct sales associates to HTC’s portal. The incentive programs required reps to complete interactive trainings, download product information assets and input sales data.