FlexTeam Providing Retail Expansion | MarketStar Retail

Retail Expansion Coverage
When and Where You Need it Most

Increase your retail expansion and make an impact while controlling your costs. The FlexTeam can quickly launch your product or manage events on a scale customized to your go-to-market needs.

Increase Your Retail Coverage

Decreasing product lifecycles and heavy competition force many manufacturers to hit the market as rapidly as possible. The FlexTeam solution allows you to quickly go to market by increasing your retail expansion, improving your experiential marketing efforts and quickly making an impact while controlling costs.

If you need help…

  • Launching a new product, category or brand.
  • Finding a way to capitalize on early adopters in an effort to take the leadership position in key markets.
  • Engaging the retail channel during peak shopping seasons.
  • Balancing the right amount and type of in-field coverage to account for fluctuations in shopper traffic.

MarketStar’s FlexTeam can provide the resources you need to effectively and successfully launch your new product, category or brand. We provide you with both the experts and the expertise to execute a strategy that will help you generate sales and position your brand in key markets. Deploying our FlexTeam will provide you with a face-to-face advocate that will influence your target audience and retail partners during peak shopping seasons.

MarketStar can…

  • Develop a strategic plan to help launch new products, categories or brands.
  • Implement strategies to develop and maximize your company’s presence in key markets.
  • Engage with your retail channel during peak shopping seasons.
  • Deliver the right amount and type of in-field coverage that will capitalize on the fluctuations in shopper traffic.



FlexTeam

FlexTeam Retail Sales sheet
Learn more about our 
FlexTeam Program
in the Solution Overview
download retail expansion pdf

Case Study 

Entering the
Market despite
Economic
Opposition

While other manufacturers were reluctant to engage in new ventures during the economic downturn, a new player in the technology industry decided to launch its revolutionary new portable television product. MarketStar was selected to help them create brand awareness, instill product knowledge and generate sales. MarketStar’s FlexTeam conducted training in 700 electronic retail locations in a single week, and assisted with selling activity in 500 of the locations each weekend. Results exceeded projected sales figures, prompting the manufacturer to turn the initial seasonal program into a full-time, year-round project.

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Holiday Retail Update 2011

 

CE Retail Holiday Forecast 2011