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Android on the rise as Windows Mobile falters
Fri. Mar 12, 2010 07:30 AM
A lot happened in the US smartphone market from October 2009 to January 2010, but thankfully there are companies like comScore kicking about to help us make sens…Read More

Brand Advocacy

Your competitors are not just looking to increase market share, they are looking to steal it on the sales floor. That is why in-store sales associates are among the most influential allies. MarketStar's Brand Advocates improve your representation at individual store locations by training and motivating sales associates on new and existing products. This ensures proper installation and use of demo products, as well as placement and stock of POS promotional materials.

MarketStar recruits, hires and trains brand advocates to act as product ambassadors, traveling to key stores to interact with sales associates and to provide instruction on product features and benefits. Brand advocates also gather market intelligence, including competitive information, about products and current sales floor trends.





Learn how MarketStar can provide this solution for you by downloading our case study:
Brand Advocacy: Capturing the Market with Increased Awareness (Sony)
( view extract | download pdf )