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Tone Software Intros Cloud-Based UC Solutions
Wed. May 16, 2012 10:41 PM
The ReliaTel Cloud-based Management Service provides MSPs and SMBs with solutions for managing VoIP QoS, network performance, and unified communications service …Read More
Channel Management by MarketStar

Integrated Channel Partner Management Support

For many business the 80/20 principle holds true. 80% of their business comes from 20% of their channel partners. It's no wonder that for most companies, their channel strategy focuses on that top tier of profitable partners. Our Broad Channel Partner Management solution allows us to come in and better engage the broad channel, that large body of potential partners that for some reason are not meeting expectations.

Whether your fortifying the broad channel by nurturing your existing partners or recruiting a new mix of better suited partners, our fully integrated outreach tactics give you the ideal level of support that maximizes value and results in a broad channel that is optimized, invigorated and loyal.

Reaching Out to Build Value

MarketStar's Partner Channel Management training is one part of our Broad Channel Management solution which provides an integrated sales and support team that leverages experienced people with a robust knowledge base to deliver a seamless extension of your company, transparently representing your brand to a broad base of channel partners.

MarketStar’s expertise in Broad Channel Partner Management is more than providing support, it’s powerful way to strengthen your channel and build your brand. We have the tools, technology, and knowledge base to create a business approach that will help you effectively cover your broad base of resellers — while improving results, maximizing value, and providing measurable ROI.

If you need help…

  • Managing a broad base of resellers who are not individually significant but collectively significant to my bottom line.
  • Finding a cost effective way to support my broad base of resellers while still getting measurable ROI.
  • Discovering tools and technology that can help me more efficiently cover my base of resellers.
  • Developing a business approach to leverage the positive experiences with channel partners and customers to drive viral evangelism.

MarketStar can…

  • Leverage an experienced sales and support team with a knowledge base that delivers a seamless extension of your company.
  • Represent your brand to a broad base of channel partners.
  • Nurture a broad base of resellers that are both individually and collectively significant.
  • Provide tools to more efficiently support your base of resellers.

 

Channel Partner Management
Case Study

Capitalize on
Support & Growth

A virtualization software company has enjoyed explosive growth in the channel and looks to MarketStar to provide advanced technical support, partner management, certifications, and marketing program support. MarketStar manages over 7,000 enterprise, professional, and reseller accounts, handling 1-800 lines, e-mail cues, product licensing, channel marketing campaigns and inside support to over 120 of the software company’s sales reps.




 
 
 

Why Outsource?

 

Are you still measuring your sales team’s performance with a clock?

 

Lessons Learned from a Pack of Mentos