Case Studies
Channel Enablement Program: Engaging the Right Channel Partners (Stoneware)

Stoneware, a provider of networking software, needed new partners to promote its webNetwork product. Stoneware turned to channel expert MarketStar to assess its channel strategy, profile potential channel partners and launch a sales team to assist newly recruited partners in closing sales opportunities. In less than six months, MarketStar recruited over 100 reseller partners and facilitated a $1.7 million sales pipeline for Stoneware.

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