Case Studies
Customer & Technical Support : Customer Support Center Increases Customer Satisfaction (BSA)

Business Software Alliance (BSA), the leading coalition for global software security, launched a campaign to combat the illegal use of software licenses by businesses. As part of its campaign, BSA looked to MarketStar’s state-of-the-art call center technology, rapid implementation strategy and team of experienced call agents to provide inbound customer support. MarketStar not only effectively managed variable call volumes but also allowed BSA to execute its awareness campaign in six weeks.

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