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Case Studies
Retail Sales & Marketing
Brand Advocacy: Capturing Mindshare and Loyalty in Retail (RIM)
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Brand Advocacy: Capturing the Market with Increased Awareness (Sony)
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Event Marketing: Creating Buzz for New Products (Sony Ericsson)
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Product Demonstrations: Capturing Sales During High Retail Traffic (Whirlpool)
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Mystery Shopping: Auditing In-Store Presence to Improve Customer Experience (Hoover)
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Channel & Direct Sales Teams
Partner Recruitment: Finding the Right Partners Ready to Sell (APC)
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Channel Training & Marketing: Improving Knowledge and Sales Readiness (HP CTT)
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Channel Partner Management : Engaging Partners to Accelerate Sales Growth
(Computer Chip Manufacturer)
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Channel Partner Management : Engaging SMB Partners to Accelerate Sales Growth (HP SPO)
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Direct Sales Management : An Extension of the Internal Sales Team (Cisco)
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Contact Center Solutions
Profiling & Acquisition: Profiling Decision Makers to Generate Leads (Microsoft)
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Profiling & Acquisition: Profiling Partners to Acquire New Recruits (Comstor)
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B2B Telesales: Using Telesales to Achieve Sales Goals (Starbucks)
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Lead Management: Managing Leads to Generate Sales (HP PSC)
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Customer & Technical Support : Customer Support Center Increases Customer Satisfaction (BSA)
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Customer & Technical Support : Consolidating Technical Support to Reduce Escalation (HP PSC)
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Integrated Market Insight
Marketing Research: Using Market Research to Focus Marketing Efforts (Undisclosed)
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Geographic Information Systems: Using GIS Analysis to Drive Business Decisions (RIM)
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Business Intelligence: Converting Data into Actionable Business Strategies (RIM)
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Multiphase Marketing Solutions
Channel Enablement Program: From Audit to Execution (Logitech)
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Channel Enablement Program: Engaging the Right Channel Partners (Stoneware)
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